One of the most effective ways to measure and act on satisfaction is through client satisfaction forms. In this article, we'll explore why client satisfaction forms matter in B2B, what you should do with the feedback you collect, and how it can directly impact your business growth.

In this article, we’ll explore how to use NPS to identify what’s working, uncover what needs fixing, and make meaningful changes that boost customer satisfaction and loyalty.

In the fast-paced world of B2B companies, the ability to learn and adapt is essential for success. Businesses that recognize and correct mistakes efficiently gain a competitive edge, fostering continuous improvement and innovation.

Scale Talks 4 (ST4) is just around the corner, taking place on March 29, 2025, at the Centro Cultural de Belém (CCB), Lisbon. With insightful talks, networking opportunities, and exclusive activities, there are plenty of ways to make the most of ST4.

The countdown has begun for Scale Talks 4: Live Edition, one of the most anticipated events for business leaders, entrepreneurs, and professionals eager to scale their companies efficiently. With the event just around the corner, here’s everything you need to know to make the most of it.

In this article, we’ll explore the key ways AI is reshaping performance advertising campaigns, the benefits and challenges it presents, and how businesses can leverage AI to optimize their ad strategies.

A B2B referral program is a powerful strategy that leverages word-of-mouth recommendations to attract new customers, enhance credibility, and drive sustainable growth. How can you take advantage of referrals?

Reactivating leads is one of the fastest and most cost-effective ways to increase revenue. Instead of spending time and money generating new leads, why not unlock the potential of leads you already have?